The reason for the chihuahua boom in Japan

I heard in the U.S many celebs have a chihuahua as their pet. In Japan. For the last two years the long-haired chihuahua has been a boom in Japan too, and finally it seems to have calmed down.

The reason of the boom is a commercial of consumer banking AIFUL. They started "a guy and his pet" commercial series. Fortunately a guy saved the first commercial in his site.

This is the very first one, and the reason for this big boom.
A guy, and his daughter went shopping, and a daugther said "Dad, I want a dog! so cute!" But Dad said "no no" at first, however as soon as he looked at the little dog in a cage, especially his moist eyes, he could not leave anymore...Then the commercial says "What will you do? ---AIFUL...!". It means AIFUL can lend money for sudden expenditures.

This Long-haired chihuahua's name is "Qoo-chan", because he says Qoo always. Well I must say he made very big money for the last two years, Photos Books, CD(for what?), etc,.

The commercial series has ppair taxido version,  snow board version, return home version then newest one is painting. (Anyway qoo-chan has a panel that says "make a plan first---AIFUL!" (this link will be dead sooner or later, I will find any link, let me know if you find dead links. )

I love all animals (ah expect for this), especially I love dogs. However Qoo-chan looks like a stuffed animal, he is not my taste.

Comments

[Renata]

Chihuahua breeder.

[brittany somerset]

Doesn't the Japanese docomo girl have 5 Chihuahuas? I have 3 Chihuahuas. I had all three of them before the Aifuru commercials came out or Paris got Tinkerbell.

[robert]

in the US..the stupid Celebrity shows attribute this boom to Paris Hiltons popularity in Japan. Of course their version of anything Japanese is skewed..come to think of it..their version of ANYTHING is quite skewed. This is why I dont usually watch television. ;p

[Fly Molo]

I laways thought the AIFUL commercials were a response to the boom, but it seems I was wrong. I can't say I like the commercials though. It's hard to think something's cute when you realize AIFUL's charging somewhere near 30% for their loans. But the dog does set them apart from the "singing girl" ads for ACOM and Promise (pu-ro-mi-su? maybe...)